Friday, December 16, 2011

Smets Premium Store: a little preview

Today Smets Premium Store opened its doors in the heart of Brussels. The shop that covers more than 3000 m² presents us a harmonious mix of fashion, design, food and art. Carine Smets founded her first shop, named Little Smets, in 1986 and more then 20 years later the family owns an empire of 25 shops in Luxembourg. With the new store in Brussels they take their first steps into an international career. The family leads their business with a lot of passion and their purpose is to share that passion with their customers. 

The designer line-up is quite impressing with names as Isabel Marant, Helmut Lang, Vionnet, Theory by Theyskens, Roland Mouret, Proenza Schouler, Rupert Sanderson, Manolo Blahnik and much much more. There is also a lovely cosmetic corner with a nailbar from O.P.I (the first one in Belgium!) and products from Bobbi Brown, Essie and Dermalogica. Besides fashion and cosmetics they also provide lots of decoration stuff and gadgets. In the jewelry department you can find pretty creations from Rita & Zia, Servanne Gaxotte and Wouters & Hendrix.

the cosmetic department

The jewelry collection by Servane Gaxotte, very cute!

Last but not least they also have a wonderful collection of contemporary furniture such as Kartell, Vitra and Poliform. Please come and visit this spectacular shop because my colleagues and me can't wait to introduce you into our new paradise. See you soon in Brussels!

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